Sadia Salman, CEO Diet by Design, is Pakistan’s leading Women Entrepreneur with a demonstrated history in the health, wellness and fitness industry. Certified from USA at The Gerald J. and Dorothy R. Friedman School of Nutrition Science and Policy at Tufts University in Boston, Massachusetts, Sadia outshines as a #1 Celebrity Nutritionist and has transformed more than 50,000 lives worldwide.

Celebrating Women’s Day this March with Sadia Salman!

If you were to describe yourself as a woman in 3 words, what would they be?

Enterprising. Practical. Magnanimous

This year’s International Women’s Day theme is #embracequity. How do you perceive it?

Im so glad we are shifting from equality to the word equity. Real equity comes after real inclusion. Inclusion is not only being invited to the party but being asked to dance!

That gives us a sense of belonging which translates into real time equity.

How does Diet by Design correlate with your life career goals as a girl child and the woman you are today?

Like any little girl, I always wanted to be multiple things. Some of which may sound quite funny. I once wanted to run an ambulance service and have my own airline at another time. Establishing a connection with Diet by Design, the core idea remains helping and improving lives of others. As I matured into a strong woman, I realized that there is so much women need to do on a daily basis and someone has to accelerate their process.

How have you helped women throughout your journey?

Professionally, as a woman entrepreneur, I have supported lots of young women entrepreneurs in their startups at various platforms like LUMS. I am also a judge since 3 years at New Venture Contest (NVC) in the US that provides upto 10,000USD funding to strong ideas.

Diet by Design focuses on uplifting women not just by their physical appearances, but also on their mental and emotional well-being. Ever since my own sickness as a woman, I felt a deep connection with women’s health and that’s how many of our products like the Pink Thermogen Herbal Fiber and Ashwa Gold were curated. These supplements are targeted towards women with gynecological problems like PCOS, hormonal imbalances, stress levels, overall emotional well-being.

It really motivates me when women who haven’t been able to conceive since many years have produced healthy babies using our effective programs and supplements.

What has been your biggest life learning?

If you always think your happiness is elsewhere, it will never be where you are! Happiness is an inside job.

What is that one message that you’d like to give to young women?

Focus on overall wellness from what you eat to what you think about. Don’t choose your field of career, let your passion do it for you!

That’s really inspiring Sadia, just like you. We wish you all the best in your future endeavours. You really are a woman of substance!