“Passion is strong and the fingers are crossed”
A day with the talented Kiran Faheem who shares her valuable experiences with us.
“I strongly believe there is no such thing as failure either it’s a success or a learning. The important thing is to keep going. The passion of working is inherited to me from my mother a very successful educationist my father is a businessman so here I am the combination of both skills.”
When did you know a career in fashion design was for you?
Well, it’s not that easy to know which career is really meant for you to progress in. We always listen from others to pursue with a career which is near to your heart and mind or in short “do what you love to do”. But frankly speaking it takes a lot of hit and trials, depends on one’s circumstances as well. The real thing is your passion, ability to put effort, and most importantly hard work. I always love to play with fabric and colors and like any other woman, looks matter a lot to me. Few years back I thought to put this passion into practical work. This is how I started designing clothes for others.
Tell us about your training and background in this field?
Basically I am a business graduate. My inspiration came from my educational background as well, as I am still pursuing for my post graduate degree in management from Institute of Administrative Sciences, The University of Punjab. Establishing a whole new business is something that requires multitasking and being multi skilled. A mere knowledge or experience of one single thing is not much helpful. Plus I believe every single day we learn something new, whether it’s from your surroundings or from your peers. I strongly believe there is no such thing as failure either it’s a success or a learning. The important thing is to keep going.
Do you consider fashion an art form or craft or both? Why?
Like most of the people I consider it both as its definition might be same for everyone but its sense really varies from person to person. In terms of general clothing it might be a craft but when you have to customize the things according to someone’s personality or mind it becomes an art.
What is your philosophy in designing?
I truly agree to the point that philosophy does matter in designing. Before designing a dress, I always think about how it would look if I have to wear it. Later on when I started working with professionals as a team, even more beautiful articles emerged.
Do you have an audience in mind when you design?
Definitely yes, that’s a very important thing to be kept in mind as a fashion designer. Not only the audience but the culture and norms are there in mind too. I design for kids, teenagers, women of different ages and off course brides. So every single dress of KF has a different story to it.
If you could dress any three people who would they be?
Tough question though each is every client of KF is as important to me as any celebrity could be but I would love to dress Saba Qamar, Nadia Hussain and Sajal Ali.
Has the industry been warm and welcoming for the novice like you?
Yes of course, when you are focused enough and believe in yourself, every industry is welcoming. The whole society, rather humanity is looking up for the productive and creative people so it’s up to you how you survive and how you contribute towards the community. Rather I would say Pakistan is in need of women entrepreneurs to come up with different ventures not just nationally but to cover international markets as well.
Tell us about yourself and family?
A: well I am a fashion designer by profession and my collection is available at fashion central M M Alam road Lahore. I am also a radio jockey at FM 100 Lahore station. I am one of the leading RJs there, with the name “RJ KIRRAN”. I am also doing MPhil in management from The Institute of Administrative Sciences, The University of Punjab. I am a single child of my parents. The passion of working is inherited to me from my mother a very successful educationist my father is a businessman so here I am the combination of both skills. One thing I would love to mention is that it’s very difficult to start up a venture without family support and my husband supported me a lot. I am a family woman with two kids as well, alhamdulillah.
Where do you see yourself in next five years?
Long way to go but the hopes are high, passion is strong and the fingers are crossed. One of the leading Fashion designer of the industry, Insha Allah.